Tag: marketing articles
Interesting articles from the last few weeks
by Alicia Franks on Aug.19, 2009, under Marketing Strategy, Social Media, Traditional Advertising
Things at Motor Creative have been a little busy – of course this isn’t a bad thing – but it also means that we have been less than stellar on keeping up with our blog posts. Lucky for us, there are lots of bloggers who have been more consistent and sharing great articles. Here are just a few of the top articles in branding and marketing strategy I’ve seen in the last few weeks:
How Bud Light lost it’s sense of humor – An insightful look at what happens when alcohol companies forget their market and what they should be focused on.
Why parents write more persuasive copy – Although I disagreed with the fact that you have to be a parent to understand the principles the article explains, I can understand how it would help.
Predicting brand loyalty – Or better yet, who does brand loyalty exist for?
Felony Franks – Interesting choice of branding, but if it works, then more power to them!
Mainstream news and Twitter – This article isn’t so surprising seeing how influential twitter is, but it is still and interesting read.
..and one just for fun
The 100 worst (but most hysterical) real website urls – My favorite has to be effoff.com, a furniture website.

