Tag: creative ads
3 reasons this is ‘Absolut’ly perfect advertising
by Greg von Urff on Jul.27, 2009, under Consumer Marketing, Creative
- Not only is this ad gorgeously done, but it became a part of pop culture, different than what all the other alcohol companies were doing.
- It is an ultra premium brand using an ultra premium artist.
- Was it successful? I would say so, Absolut was just sold to Pernod Ricard for $8.3 billion.
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