Is Quora the Answer… Or the Question?
by Alicia Franks on Mar.08, 2011, under Social Media
I recently attended a webinar, Social Media for Business Marketers in which Quora was described as gaining strength in B2B markets. So… I joined (here’s my profile) But it’s been quite sometime and I’m still questioning it! I took to Twitter to see if anyone shared my woes; as it turns out, I’m not alone…
Taken directly from their website, “Quora is a continually improving collection of questions and answers created, edited, and organized by everyone who uses it. The most important thing is to have each question page become the best possible resource for someone who wants to know about the question.”
In theory, this is a great concept and hopefully, it just takes time or – as they say – practice makes perfect… I have used it to research blog topics and it’s been a useful tool in that respect. I also think, for field experts, it’s a great place to showcase your knowledge. But it’s otherwise complex in nature and therefore, intimidating to use. In fact, the very first question is a laundry list of things necessary to set it up correctly! Moreover, it seems most of the social media tools out there (perhaps in conjunction but nevertheless) cover most of Quora’s capabilities.
I’ll be interested to see the evolution of Quora but as it stands, I’m still confused… No matter how many answers I get;-)
Is Quora the Q or the A?
2 Comments for this entry
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March 9th, 2011 on 12:35 pm
Personally, I’m a fan of Quora. I’m a recent member of the site. I do appreciate that there is a strong effort to enforce quality controls to ensure stronger content; though, admittedly, I was a bit annoyed at first.
For matters that are near and dear to me, it’s become a great sounding board. The thoughtful responses are what i appreciate most; the quality answers simply don’t exist in other Q&A platforms that I’ve seen (i can only reference 3, so I’m probably missing out somewhere).
Good piece. Keep it up!
Alex´s last [type] ..Online Publishers Get Evergreen About Content
March 10th, 2011 on 11:11 am
Thanks for this Alex! As I mention, it’s gaining strength in B2B markets, so there must be value in it. I just have yet to find it:-) But I’ll keep trying!!