The newest ad’s for Pepsi are for their “limited time product” Pepsi throwback. Connecting it with football, and real taste, they are now promoting the fact that Pepsi is made with real sugar. Unfortunately, that’s all there is to the ad. There is no ‘reason’ for the change – it’s not healthier, it doesn’t say it tastes better, they haven’t done anything other than attempt to appeal to the football fans.

So why did they changed it? To compete with Coke? They don’t use real sugar either. To increase their market share? Hate to tell you Pepsi, but I don’t think you’ll ever overtake Coke…The only thing they are going to do is alienate those who do prefer Pepsi over Coke.

I see the headline now “Pepsi should throw back ‘Pepsi Throwback’”.