So you’re not on twitter…but you should be.
by Alicia Franks on Jun.17, 2009, under Social Media, Twitter
Twitter. Just 4 years ago the only meaning was the sound a bunch of birds make. Now, Twitter is a social media phenomenon. It’s being talked about in your kids’ schools, on the news and covered by all media. Oprah’s even on twitter.
But what is it? Why should you be on it? And most importantly, what do you do once you are on it?
Twitter has many uses, but most importantly it is a way to interact with the social sphere. Key word – interact. Twitter is not a one way promotional tool, in fact, using it in this manner will quickly get you booted from the site and tagged as a spammer. So, how do you use it correctly? Follow these 5 steps of getting started on twitter, and 5 tips of maintaining your twitter strategy.
- Upload a photo of yourself, one that allows us to see who you are.
- Create a custom designed background that matches your website and tells us a bit about you.
- Write your biography, one that clues us in to what you do, a bit about who you are, and don’t forget the link to your website.
- Tweet. Interesting stories, things about what you are doing. Get at least 10-15 tweets.
- Start adding followers (find me @kirstenwright) by adding people you know in real life first. Then search for people who have similar interests using tools like twellow.com.
To maintain your strategy:
- Use a 40/30/30 strategy with your tweets. 40% conversation with others, 30% sharing links and information, 30% about what you’re doing.
- Connect your twitter stream with your blog (on the sidebar), use tools that make it easy to manage (tweetdeck or seesmic desktop).
- Run searches on twitter for terms that relate to you. Monitor who is talking about you and engage them in a conversation. For example, a great search term I use to follow what’s happening in Orange County is #tworco (twitter orange county).
- Remember, twitter is like a conference event. Things you would say to someone in front of everyone can be a tweet. If you would whisper it, use a dm. Tw-etiquette is important to maintain.
- Attend tweet-ups in your area to bring relationships to real life. They are easy to find by either sending out a tweet asking others in the area or checking on Facebook by searching your city name plus “tweetup”.
So now you’re on twitter, but what about your company? Stay tuned for our next post about twitter and business, or give us a call to learn more – 949.218.2500
8 Comments for this entry
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Top social media questions | motorcreative blog
August 17th, 2009 on 11:02 am[...] B2C or B2B) the top tools to take a look at are: blogging (wordpress is the most used platform), twitter, facebook, linkedin and youtube. These 5 tools will be useful for almost all companies, regardless [...]
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What has twitter taught you? | Wright Creativity
May 23rd, 2011 on 9:21 pm[...] By the way, if you still haven’t joined in, and are wondering why you should (and the above reasons didn’t convince you), check out a great post I wrote for Motor Creative about why you should. [...]
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June 17th, 2009 on 9:38 am
RT @kirstenwright: evr hav a frnd ask you why you tweet? Here’s a great way to explain what it is and why to use it: http://twurl.nl/qmb7tk
This comment was originally posted on Twitter
June 17th, 2009 on 9:40 am
RT @kirstenwright: ever have a friend ask you why you tweet? Here’s a new what and why: http://twurl.nl/qmb7tk #fb
This comment was originally posted on Twitter
June 17th, 2009 on 10:18 am
RT @Gorillamonk RT @kirstenwright: evr hav a frnd ask you why you tweet? Here’s a great way to explain why to use it: http://twurl.nl/qmb7tk
This comment was originally posted on Twitter
June 17th, 2009 on 10:20 am
I’d like to see a follow up post from Greg, where he follows your advice to the letter in setting up his Twitter account and moving forward.
.-= Ike´s last blog ..The Secret Hidden Markup That Drives Killer Facebook Ads =-.
June 17th, 2009 on 10:32 am
Well done. I need to work a bit better on my 40/30/30 strategy. Thanks for the reminder.
.-= imelda´s last blog ..Links for 2009-06-16 [del.icio.us] =-.
May 7th, 2010 on 4:16 pm
Good article, thank you for a good read
October 8th, 2011 on 10:54 pm
Unquestionably believe that which you stated. Your favorite justification appeared to be on the net the simplest thing to be aware of. I say to you, I definitely get irked while people think about worries that they just do not know about. You managed to hit the nail upon the top and also defined out the whole thing without having side-effects , people can take a signal. Will probably be back to get more. Thanks
October 10th, 2011 on 9:11 am
Thank you Wendy!